HubSpot strategy & RevOps · Growing B2B companies

Your HubSpot is only as good as the expert behind it

I'm Osnat, an independent HubSpot & RevOps consultant. I scope, build and support every project myself - no agency layers, no hand-offs.

What working with me looks like
Just me, start to finish - the person you talk to is the person who builds it
Architecture before automation - clean data model, then workflows, then AI
Full-funnel view - marketing, sales and service in one revenue system
Fixed-scope starting point - a two-week HubSpot Audit, not a six-month retainer
HubSpot Marketing, Sales & Service certified · 7+ years · 20+ projects
Why work with me

Agency-level expertise, without the agency

Large partners sell with their senior people and deliver with whoever is free. With me, there's no one else to hand you to - and no layers of people in between.

Typical HubSpot agency Working with me
Who does the workRotating delivery teamMe - every call, every build
ScopePackaged servicesFull-funnel revenue architecture, shaped to you
Time to startWeeks of onboardingHubSpot Audit kicks off in days
After go-liveUpsell to a retainerA documented system you own, with me on call
How you engageLong retainers, many stakeholdersClear scope agreed up front, one point of contact
Sound familiar?

Ten signs your HubSpot is costing you deals

01Duplicate contacts and companies nobody trusts
02Leads fall between marketing and sales
03Lifecycle stages that mean different things to different teams
04Forecasts built in spreadsheets, not the CRM
05Dashboards leadership has stopped opening
06Workflows nobody remembers building
07Paid seats and hubs you barely use
08Integrations that sync some fields, sometimes
09Reps logging activity outside HubSpot
10AI features switched on, results switched off

Three or more? That's exactly what the HubSpot Audit is for.

Start here

The HubSpot Audit

A focused two-week review of your portal and revenue process. You'll see what's broken, what it's costing you in lost deals and wasted hours, and exactly what to fix first. The plan is yours to keep, whether or not we work together after.

1
Intro call
30 minutes, no obligation. We talk through your setup, your goals and what's getting in the way.
2
Review
I go through your data model, lifecycle stages, pipelines, workflows, integrations and reporting, and talk to the people who use HubSpot every day.
3
Roadmap
A walkthrough of what I found and a 90-day plan, ranked by revenue impact.
Let’s talk about your HubSpot
Every portal is different, so every audit is shaped around your hubs, your team and your goals.
What you walk away with
A health scorecard across ten areas of your portal
A map of where leads and deals leak, from first touch to renewal
A review of the seats, hubs and tools you're paying for but not using
An honest read on whether your data is ready for HubSpot AI
A prioritized 90-day roadmap you keep, whatever you decide next
Book an intro call
Prefer email? osnat@wernerops.com
After the HubSpot Audit

What I build with you

CRM architecture

Objects, properties, lifecycle and pipelines designed around how you actually sell.

Full-funnel RevOps

Lead routing, handoffs, SLAs and reporting that connect marketing, sales and service.

Migration & consolidation

Move from Salesforce or a patchwork of tools into one platform - with nothing lost on the way.

AI-ready HubSpot

Clean data and clear processes first, so Breeze agents and Copilot have something reliable to work with.

Why HubSpot

The platform works. When it's set up right

One customer record across marketing, sales and service, AI built into every hub, and 1,800+ integrations. The difference between average and exceptional results is the architecture underneath.

129%
more leads after one year
36%
more deals closed after one year
95%
of customers see positive ROI

Source: HubSpot ROI Report, aggregated data from 268,000+ HubSpot customers.

Portfolio

Built for complex B2B sales

Long cycles, multiple stakeholders, and data you can't afford to get wrong.

Cybersecurity

Channel partners, POCs and multi-threaded enterprise deals.

Legal

Matter intake, referral tracking and confidentiality-aware processes.

Finance

Compliance-sensitive data, advisor pipelines and renewals.

Cloud & SaaS

Product-led signals, expansion revenue and usage-based handoffs.

Product management

Feedback loops from customers to roadmap, tied to revenue.

What clients say

In their words

“I’ve worked with Osnat on everything from our marketing and sales funnel to renewals, integrations, and financial processes in HubSpot. She helped us simplify complex processes, reduce a huge amount of spreadsheet and manual work, and make HubSpot the source of truth for our teams. She’s someone I can completely rely on, and just as importantly, she’s great to work with. I’d work with her again in a heartbeat.”
Stefan Bossinger
COO, Craft.io
“Osnat helped us turn HubSpot into a system we can actually rely on. She redesigned our sales pipeline, optimized workflows, aligned our data, implemented attribution, and built a complete structure for managing contracts - significantly improving visibility across the organization. She combines strong HubSpot expertise with a real understanding of business processes. I’d gladly recommend her and work with her again.”
Ido Inchal
Head of Data, Guardz
Osnat Werner
About

Hi, I'm Osnat

I've spent 7+ years working with HubSpot, partnering with B2B companies in cybersecurity, legal, finance, product and cloud. I kept seeing the same thing: good teams held back by CRMs that were set up fast and never designed.

Werner Ops is just me, by design. Strategy, architecture, build, training and support - I do all of it myself, so nothing gets lost between people.

7+ years on HubSpot 20+ projects delivered HubSpot Marketing, Sales & Service certified
Connect with me on LinkedIn

Find out what your HubSpot is really costing you

Start with a 30-minute intro call. Leave with a clear plan, whether or not we work together after.